WRITERS’ ROOM: FOR AND ABOUT AUTHORS

5 Reasons Books Don’t Make It to Market

1. “Perfection Paralysis” Perfection paralysis can manifest itself as a continuous cycle of rewriting or making your fiftieth cover design change even though you loved the fifth one best… Sometimes, the pursuit of perfection is just procrastination and self-doubt disguised

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CoCo Roper Televsion Book Tour

CoCo Roper’s book launch of Look At Me spanned the US, Costa Rica (Mirame), Canada, and the world, launching with in-person events and media interviews following her along the way. https://www.instagram.com/stories/highlights/18019916389860326

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Even the best books have an ending

JUNE 28, 2023 | Even the best books have to have an ending, and today, I find myself finishing one of my favourites as I part ways with Life to Paper Publishing. 🙏💕 During my partnership with LTP, I have

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2 Reasons I Named My Company Entourage

I’ve named a lot of things over the years: three kids, two dogs, two cats, a half dozen businesses, several books, countless magazine issues, and easily about a hundred products… But my favourite by far is my company. I named

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Ad Campaign Critique

One of the August ad campaigns I ran for a client was small but mighty. It was too short, yet because it was SO targeted and filled a need within that target, it was very successful, generating a great return

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Publication Day for Our Yellow Brick Road!

AUG 16, 2022 | If you’re looking for motivation, inspiration, and/or a book that’ll bring tears to your eyes more than once (I went through several boxes of Kleenex editing this book!!), Our Yellow Brick Road is a must-read. Its

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Why I just scrapped my email list

Maybe it’s because I am on Day 9 of quarantine (feeling all cooped up and stuffy). Or maybe it’s because now is inevitably when many of us feel that bright and shiny ‘New Year, new everything!!‘ vibe… but I did

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$274 per day.

Here’s why January 1st is my very favourite business day of the year… You get to start with the dream. Then reverse engineer it into realistic steps you can actually achieve. Followed by a basic outline of manageable steps. And

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